Google Ads Consultant
Many new clients reach out to me, and one of their first questions is “can you improve my Google Ads account?” Usually the answer is yes. But how do I know that? How can I know that there’s room for …
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I grew up with a lot of baby boomers. If there’s one thing to know about baby boomers, it’s that they love their music. At every holiday gathering, my beloved baby boomers would congregate in the …
Advertisers are obsessed with quality score. And with good reason. A higher quality score leads to bigger profits. The higher your quality score, the less you have to pay to get your ad shown …
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I've been thinking a lot lately about performance advertising. This is in contrast to brand advertising. When I think about brand advertising I think of television ads, radio ads, and print ads. You …
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They call me the Google Ads Janitor. I'm always cleaning up messes inside of new clients' Google Ads accounts. One of the most common messes that I clean up is the Agency Tornado. The Agency Tornado …
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Getting new cases from Google Ads for attorneys is among the easiest things in the world for me at this point. I'm so dialed in and laser-focused on this space that I can generate cases in my sleep. …
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