Google Ads Consultant
There are so many cool ways to use Google AdWords to help grow your local business. Every day I try and come up with new ideas on how to use AdWords to help my local business clients. This week I …
Continue Reading about The Zip It And Clip It AdWords Strategy →
I see many AdWords accounts that are set up by business owners who are new to AdWords. People are constantly hiring me to dig into their new AdWords accounts and optimize them. And without fail, one …
Continue Reading about AdWords Keyword Match Types Explained →
I’m a huge believer in checklists. I have always been a checklist/to-do list guy, but it wasn’t until I read The Checklist Manifesto by Atul Gawande that I started to apply checklists to my business …
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You could call me a Google AdWords evangelist. I've seen the light, and I get it. I get why AdWords has helped Google become a $369 billion company. AdWords, when done correctly, really works. …
Continue Reading about 10 AdWords Facts Every Local Business Owner Should Know →
I’m down here in the trenches of internet marketing. I’m working with real businesses who are real new to AdWords. And over the past year I’ve seen a very common and also very poor AdWords strategy …
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I take a very simple, but effective approach when I start a new AdWords campaign for a client. I call it the Shot Gun, Sniper, Jump Shot Approach To AdWords. The goal of this AdWords strategy is to …
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