Fairness reigns in pay per click (PPC) advertising: you never pay Google to run your ads unless someone actually clicks on one and visits your website (or clicks on a phone number in the ad and calls …
10 Powerful AdWords Tips For Moving Companies
As I've written about before, moving companies live and die based on their ability to get a constant source of quality moving leads coming in so they can book jobs and make a profit and survive as a …
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Have You Heard Of Call-Only AdWords Ads?
Have you heard of call-only AdWords ads? They are so cool! Call-only ads are a way to advertise on mobile Google searches with mobile ads that have a phone number at the top of the ad instead of the …
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The Best Way To Get Personal Injury Leads
In my work as a Google Partner and AdWords consultant I work with a lot of clients whose business models depend on getting a steady supply of leads for new business. In fact, most of my AdWords …
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The Best Way To Get Carpet Cleaning Leads
I work with a lot of moving companies on their Google AdWords campaigns, and as it turns out, the moving business is very similar to the carpet cleaning business. I've been hired recently by some …
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11 Things You Must Know About AdWords Before Starting
The other day I was on a call with a client who outsources his AdWords work to me. This guy is a big player in the medical marketing space and he outsources his clients' AdWords accounts to me to …
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