Google Ads Consultant
Advertisers only have to understand two numbers to win on Google Ads. Cost per acquisition and lifetime value of a customer. How much does it cost to get a customer, and how much are they worth to …
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I saw a tragedy today. I saw an attorney pass on starting a Google Ads campaign because he felt that he didn't have the budget needed to run ads on Google for his niche. Wrong. This was a very …
At some point every business fails. That is the nature of capitalism. Innovation leads to profits, profits attract competition, competition dilutes margin, no margin no profits, no profits no …
Every day of my life since the summer of 2014 when I started getting my own clients and formally became a businessman has felt like I'm walking in a maze. Sometimes I find bags of gold, sometimes I …
Winners and losers. That's who I come across daily in the business world. Winners and losers. Winners know how hard it is to make a business work and survive, let alone thrive. And every day …
Finding People Who Want What You Have Many of us cringe at the thought of selling - even those of us in the world of PPC advertising. None of us want to be a “dirty salesman”! Manipulating people …
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