Google Ads Consultant
PPC should always work for attorneys. By PPC I'm referring to search engine ads on Google and Bing, and after managing hundreds of campaigns for attorneys across the country, I'm telling you, no …
Continue Reading about PPC Should Never Fail For Attorneys →
Why your ad? That's the question attorneys need to ask themselves. More fully, why would a search user click on my ad instead of the other guy's? If you don't have an answer to that question, then …
It only takes two things to make an attorney PPC ad work. Master these two concepts and the search users will be putty in your hands. But your hands will be so full of cold, hard cash that they're …
Continue Reading about The 2 Crucial Parts To Attorney PPC Ads →
I saw a tragedy today. I saw an attorney pass on starting a Google Ads campaign because he felt that he didn't have the budget needed to run ads on Google for his niche. Wrong. This was a very …
One question I routinely get from my attorney clients is "should we run ads on Google on Saturdays?" And from a Google Ads management perspective, the answer is a clear yes. Running search ads on …
Continue Reading about Should You Run Google Ads on Weekends? →
This week I had the opportunity to interview Jacob Baadsgaard, the CEO and founder of Disruptive Advertising, about law firm PPC strategies for my Rothman PPC For Lawyers podcast. You can get a …
Continue Reading about Big Interview With Jacob Baadsgaard About Law Firm PPC Advertising →
