At some point every business fails. That is the nature of capitalism. Innovation leads to profits, profits attract competition, competition dilutes margin, no margin no profits, no profits no …
All I Do Is Help People
Every day of my life since the summer of 2014 when I started getting my own clients and formally became a businessman has felt like I'm walking in a maze. Sometimes I find bags of gold, sometimes I …
How To Plan a Google Ads Campaign Before You Start
If you’re thinking about starting a Google Ads campaign, you may be overwhelmed by the options. There are a lot of different setting configurations and a lot of different small decisions to make. How …
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How to Get More Office Moving Leads
It’s no secret that moving companies love office moving jobs. Office moves are big jobs, and they sometimes include multiple days at the same site, which means higher revenue. Businesses also tend …
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The Missing Piece for Google Ads Success
If you’ve been running Google Ads and Bing campaigns for some time, you may feel that you’ve checked all the boxes for success. You’ve got great ads, well-researched keywords, a reasonable …
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Are You Nervous About Google Ads?
Every day I come across people who are frozen with terror. I talk to people who are scared, nervous, and frightened of their own shadow. Coming across this level of fear on a regular basis is …
3 Things Lawyers Must Get Right On PPC
PPC and getting cases from Google searches is a lot easier than most attorneys think it is. In every major metro, for the main types of law, I see the same thing happening over and over. There are …
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6 PPC Landing Page Tips for Movers
If you are a moving company, you probably have many questions regarding how to set up your website or landing page for the greatest success with your pay-per-click (PPC) Google Ads or Bing campaigns. …
Google Ads Statistical Overload
Winners and losers. That's who I come across daily in the business world. Winners and losers. Winners know how hard it is to make a business work and survive, let alone thrive. And every day …
Big Interview With Jacob Baadsgaard About Law Firm PPC Advertising
This week I had the opportunity to interview Jacob Baadsgaard, the CEO and founder of Disruptive Advertising, about law firm PPC strategies for my Rothman PPC For Lawyers podcast. You can get a …
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