Google Ads Consultant
If you’ve ever thought about hiring Rothman PPC to advertise for your business, there are a few things you deserve to know. Why do we do what we do, and what exactly do we offer? Our Why - Rothman …
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If you are setting up your very first AdWords campaign, you may have a lot of questions about ad groups. What are they, why are they necessary, when should you break keywords into a new ad group, …
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Today we had a long call with an accident lawyer client of ours. Their intake specialist had put together a spreadsheet that listed out all the AdWords leads they had received over the last few …
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If you’ve been around the AdWords world for a while, you’ve probably heard about the importance of having strong campaigns, quality keywords, and strong ad copy. Perhaps you’ve spent time developing …
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What is remarketing? Remarketing is a type of display ad that allows you to follow up, so to speak, with those people who visited your website recently. Remarketing display ads will show up on other …
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As I sit here tonight, January 2018, I'm on top of the world. Young, successful, in-demand. I feel like a boy band member circe 1998 in the middle of my first world tour. I made it. I'm here. …
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Check out these stats from Optmyzr's analysis on one of my accounts. Only 10% of keywords are leading to conversions, and only 14% of keywords have clicks. One bad habit I'm trying to get away …
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Your website is half the game for Google AdWords success. Not only that, but it’s also the half of the game that is most often forgotten. Businesses can get so focused on perfecting their AdWords …
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Are you ready to for New Year’s resolutions? You may be working on developing your list… lose weight, get a gym membership, make your business more profitable. While we (alas!) can’t help with the …
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So you’re considering launching your first AdWords campaign, or you are perhaps just getting started with AdWords. How do you come up with quality keywords for your search campaigns? Let’s start …
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