If you are a moving company, you probably have many questions regarding how to set up your website or landing page for the greatest success with your pay-per-click (PPC) Google Ads or Bing campaigns. …
Google Ads Statistical Overload
Winners and losers. That's who I come across daily in the business world. Winners and losers. Winners know how hard it is to make a business work and survive, let alone thrive. And every day …
Big Interview With Jacob Baadsgaard About Law Firm PPC Advertising
This week I had the opportunity to interview Jacob Baadsgaard, the CEO and founder of Disruptive Advertising, about law firm PPC strategies for my Rothman PPC For Lawyers podcast. You can get a …
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Ad Extensions – The Moving Company’s Secret Weapon On Google Ads
If you’re a mover, you well know that the moving industry is competitive on Google Ads. Running ads can sometimes feel like you’re clawing tooth and nail to succeed against all the other moving …
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The Best PPC Advice I Have For Personal Injury Attorneys
Injury lawyers need to slow down. Running PPC ads on Google searches is hands down the best way to get a ton of new clients and cases for your personal injury law firm. But it's a high-volume, …
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Explaining Why Personal Injury Keywords Have High CPCs
I recently launched the Rothman PPC For Lawyers podcast, a podcast dedicated to sharing insights about digital marketing for lawyers, and the first episode was about ways personal injury lawyers can …
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7 Google Ads Tips For Long-Distance Movers
As a moving company, you are constantly searching for new leads, especially high quality leads that bring a lot of revenue. Since leads are the oxygen on which your business runs, it makes sense to …
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Understand Your YouTube Advertising Options
Hi everyone! Jason here. A few weeks ago, Chris Schaeffer and I did a Paid Search Podcast episode on YouTube advertising. The episode was planned out by Chris, and we really went deep into YouTube …
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How to Sell Without Selling Your Soul
Finding People Who Want What You Have Many of us cringe at the thought of selling - even those of us in the world of PPC advertising. None of us want to be a “dirty salesman”! Manipulating people …
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3 Google Ads Tips For Orthodontists
If you are an orthodontist looking for more leads and customers, you may be looking into Google Ads and wondering if it could provide you the customers you are looking for. Good news - the answer is …
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